Video - Infiniti's Moscow Moment

Videa Nissan Infiniti Infiniti's Moscow Moment

Infiniti's Moscow Moment

Europe has long been known in the premium and luxury car sectors as the turf of German manufacturers, but Infiniti has big plans for the continent ahead and Russia is already home to its top-selling dealership. New President Johan de Nysschen spoke with the Global Media Center at the Moscow International Motor Show on the outlook for Infiniti in Russia and across the world. Media Center: This is your first interna tional auto show in your new role at Infiniti. Can you tell us the outlook for Russia right now and how important the market is to Infiniti? De Nysschen: The Russian market is really important to us. We entered this market around 2006, and already it's grown into our third most important market globally, after the US and China. Particularly, if we look at the prospect for future growth - both of the market and of course for Infiniti as a brand - it really underscores how we have got to expand our footprint now. The Russian market is clearly a developing one and it's really reached critical mass now in terms of emerging as a powerful economy on the global scene. There is a very significant proportion of the population now that has a high degree of disposable income, and so the luxury car market is set to expand in Russia, in percentage terms faster than almost anywhere else. At the same time, it is a unique blend of Europe - in terms of customer expectations and the kinds of vehicles they want - and the US in that crossovers and SUVs also form a really ...

Infiniti, Moscow, Motor, Show, De, Nysschen



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